Privacy Policy
1. Our Pledge
We are committed to the safe guarding of the privacy of individuals with respect to personal data. Our policies and practices with respect to the collection, use, retention, disclosure, transfer, security and access of Personal Data are governed by the laws of Hong Kong and are as set out in this Statement.
Your access and use of our website at www.longfar.com.hk signifies your agreement to be bound by this privacy policy. If you do not agree to the same, you shall discontinue your access and use of this website.
2. Collection of Personally Identifiable Information
It may be necessary for you to provide us with your personal information ("Personal Data") when you apply to us and or continue to subscribe with us for aservice and / or product ("Services"). If your Personal Data is in complete or incorrect, we may not be able to provide or continue to provide the Services to you. When you visit our website(s), we will record your visit only and will not collect any personally identifiable information (i.e. information that is about you and identifies you) from you unless otherwise stated. Cookies used (if any) in any part of our website will not be deployed for collecting personally identifiable information. For your information, cookies are small computer files that can be stored in web surfers' computers for the purposes of obtaining configuration information and analysing web surfers' viewing habits.They can save you from registering again when re-visiting a website and are commonly used to track your preferences in relation to the subject matter ofthe website. You may refuse to accept cookies (by modifying the relevant Internet options or browsing preferences of your computer system), but to do so you may not be able to utilize or activate certain available functions in our websites.
3. Types of Personally Identifiable Information
Collected attimes, you may be required to give your personally identifiable information including, but not limited to, your name, gender, age, telephone number, fax number, home address, email address, credit card information, education level, occupation, household income, interests and favourite activities etc. Refusal to provide such information may deny you of access to certain parts of our website, or may render us unable to handle any application or request you are making, or may otherwise defeat the objectives of your visit. If you are underthe age of 18, consent from your parent or guardian is required before you give us any personally identifiable information.
4. Use of Personally Identifiable Information Collected
You agree that your Personal Data provided by you to us may be used and retained by us for the following purposes and for other purposes as shall be agreed between you and us or required by law from time to time :
- providing the Services;
- marketing of goods and / or services by us, our agents or our subsidiaries, in relation to the Services and marketing of any good and / or service by us or our affiliated or associated companies;
- processing of any benefits arising out of or in connection with the Services;
- analyzing, verifying and / or checking of your credit, payment and / or status in relation to the provision of the Services;
- processing of any payment instructions; and
- enabling us to comply with our obligations to interconnect or other industry practices.
You further agree that we may disclose and transfer (whether in Hong Kong or abroad) to ouragents, contractors, any telecommunications operators, any third party collection agencies, any credit reference agencies, any security agencies, anycredit providers, banks and financial institutions. These information with respect to you to use, disclose, hold, process, retain or transfer such Personal Data for the purposes mentioned above.
Retention ofthe Information In your dealings with us, we retain records of your online transactions for auditing purposes. Our general policy is to retain the information for a reasonable period. Access to and Correction of Information Inaccordance with the laws of Hong Kong, you have the right to:
- check whether we hold any of your Personal Data;
- access your Personal Data held by us;
- require us to correct any Personal Data which is inaccurate;
- ascertain our policies and practices (from time to time) in relation to Personal Data and the types of Personal Data held by us.
We have the right to charge a reasonable fee for the processing of any Personal Data access request. All requests for access to or correction of Personal Data or information regarding policies and practices and types of Personal Data held should be in writing and add ressed to our Customer Services Department:
5. Direct Marketing
In addition, in accordance with your agreement with us, we may disclose and transfer yourPersonal Data (whether in Hong Kong or abroad) to our affiliated or associated companies and to include that Personal Data in one or more databases held by usor our affiliated or associated companies (which may contain other information collected by us or our affiliated or associated companies ) for the marketing of goods and / or services by us and / or our affiliated or associated companies and for the performance of procedures for comparing Personal Data with other information supplied by you to us and / or our affiliated or associated companies for the above purposes. If you do not wish to receive marketing information from us with respect to goods and / or services not related to or in connection with the Services, or for us to disclose, transfer or use your Personal Data for these purposes, please inform our Customer Services Department about the same.
Customer Services Department
Long Far Herbal Medicine Mfg. (HK) Ltd.
Mailing Address:
Rm 3007A-B, 30/F., Cable TV Tower, 9 Hoi Shing Road, Tsuen Wan,
New Territories
Email Address: info@longfar.com.hk
6. Disclosure of Information
If you donot want to have your information disclosed to any third party, please write to our Customer Services Department.
Customer Services Department
Long Far Herbal Medicine Mfg. (HK) Ltd.
Mailing Address:
Rm 3007A-B, 30/F., Cable TV Tower, 9 Hoi Shing Road, Tsuen Wan,
New Territories
Email Address: info@longfar.com.hk
7. Security
All personal data you provide to us is secured on our website with restricted access by authorized personnel only. Our online registration process uses the SSL protocol link for data transmission so as to protect your data via encrypting it in a secure format to ensure its privacy is maintained. Should you have any online concerning our Privacy Policy Statement, please feel free to contact our Customer Services Department.
Customer Services Department
Long Far Herbal Medicine Mfg. (HK) Ltd.
Mailing Address:
Rm 3007A-B, 30/F., Cable TV Tower, 9 Hoi Shing Road, Tsuen Wan,
New Territories
Email Address: info@longfar.com.hk
8. If you wish to access and / or correct your personal identification information provided online, please contact our Customer Service Department by email or letter. The Company has made a reasonable fee for each time you have successfully reviewed your personal information. However, if you do refer to your personal information for areasonable correction, you will be exempted from the costs.
Customer Services Department
Long Far Herbal Medicine Mfg. (HK) Ltd.
Mailing Address:
Rm 3007A-B, 30/F., Cable TV Tower, 9 Hoi Shing Road, Tsuen Wan,
New Territories
Email Address: info@longfar.com.hk
(Please note that this Statement may be amended from time to time without prior notice. You are advised to check it on a regular basis.)